Surprising results in 16 SEO experiments

Our SEO partners over at Moz are always full of useful information about all things relating to SEO. In a recent email newsletter they provided a link to an article on SEOSherpa providing surprising results for 16 SEO experiments.

The most interesting observations for us are:

  • Click-through rates from search impact Google search placement
  • No matter what “they” say, optimising for mobile is critical for search
  • Both good links and bad links impact search even after they are removed
  • Despite big hints from Google urging us all to use https, looks like it can actually harm your ranking!
  • Nofollow in robots.txt does not really work
  • Links to other websites help your rankings, not harm them
  • Nofollow links do increase your ranking after all
0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *